Exit Strategy Workshop.

Over two days we work out what would make your HVAC business worth more to a buyer, and set down a plan of what to do first.

Two standalone days, or the first step of a longer journey with at least 12 months of support.

Price on request.

Led by Nick Hunt, Strategic Growth & Exit Adviser.

Have a free first conversation

Nick Hunt

What you get

  • A clear picture of the business a buyer would want to buy.
  • A bespoke plan for the next 12 to 36 months, with priorities in order.
  • A first view of what buyers are likely to value in the business, and what they will expect.
  • Agreed actions, each with a name and a date against it, that make the business easier to sell and strengthen your hand in a negotiation.
  • Or the longer journey: the two days plus strategic support for at least 12 months, with a plan that looks three years or more ahead. You check progress with Nick monthly, every two months or at least quarterly, and he's on the end of the phone and email in between. It's paid monthly, so the two days and the support are spread across the year.

How it works

  1. Talk to Simon

    Tell Simon about the business and who owns it. He introduces you to Nick.

  2. Free 30-minute conversation with Nick

    No charge, no obligation. You talk through the valuation, what you want and when, and where next.

  3. Before the two days

    We read your figures and send a few questions, so the time goes on decisions.

  4. The two days

    Two days with the shareholders: value, buyers and what to change.

  5. The plan

    The priorities and agreed actions: who does what, and by when.

What we look at

What you want from a sale

We start with you: when you would like to step back, the figure that would make you financially free of the business, and what else matters to you, such as the future of your engineers or a role after the sale.

Shareholders often want different things at different times. We give that conversation proper room, working from facts, because it decides which buyers suit you and how long there is to work on the value.

What drives the value

Buyers pay for confidence in what the business will earn after you.

A firm that earns more with the same engineers is worth more to them than one that is simply busier.

So we look at how good and how steady your profit is, how much of your income repeats each year through maintenance contracts, how your customers are mixed between domestic, landlord and commercial work, and whether too much rests on a few of them.

Each of these moves what a buyer will pay, and each can be changed over two to five years.

What buyers will look at first

Different buyers want different things. A regional competitor may want your engineers and your contracts.

An investor-backed group building a larger business may be buying for geography, commercial clients or heat pump capability.

We go through what trade buyers, firms already in the same line of work, and investors building larger groups, tend to examine first, so the plan works on the things the likely buyers of your business will actually test, rather than on everything at once.

Reliance on you

If you hold the key client relationships, price every job and act as the Gas Safe responsible person, a buyer is really buying your time.

The aim is a business that thrives without you.

We look at who else could hold the customer relationships, such as a service manager or senior engineer, who could deal with emergency callouts and escalations, and which routines live only in your head.

We also look at the team around you, because a buyer is more willing to engage when the business has leadership beyond the owner. These changes take time to show, which is why they come early.

Growth that shows in the profit

Not all growth helps a sale. A year of extra installations can raise turnover and leave profit, and next year's income, much where it was.

We look at the steps that raise profit and make it steadier: pricing, the mix of jobs, costs that have crept up, and winning more of the planned maintenance, commercial and accredited F-Gas, MCS or OFTEC work that buyers value.

The aim is growth a buyer can see in the accounts, with a credible route to more.

Engineers and accreditations

Qualified engineers are hard to hire, and a buyer knows it. The work can cover formal contracts, a skills matrix, and Gas Safe, F-Gas, OFTEC and MCS registrations held across the business rather than resting on you alone.

A buyer will also ask about pay set against the market, and about any engineer close to retirement, because they want to know who stays and why.

Ways to sell

A sale to a trade buyer is not the only route. Some owners sell to an investor-backed group, some to their managers, and some to an employee ownership trust.

Each route suits different owners and is taxed differently, so we look at which ones fit what you want before the plan is set.

We do not give tax or legal advice. Where a route needs it, we will say so and work alongside your own accountant and solicitor.

Who should be in the room

The two days work best with every shareholder present, and with any senior managers you want involved.

Hearing a buyer's view together tends to settle questions that would otherwise drag on, such as who will run the business after you and what each shareholder needs from the sale.

Nick acts as a sounding board: he listens, challenges and says plainly what he sees. Before you book, we suggest who should attend and when to hold it.

The plan you leave with

The two days end in a written plan: the priorities in order and the agreed actions, with who does what and by when. It may look 12 to 36 months ahead.

Take it away and deliver it yourselves, or keep Nick with you. On the longer journey the plan looks at least three years ahead, and Nick checks progress with you monthly, every two months or at least quarterly.

That planning horizon is separate from the Reads Pre-Sale Programme, which runs 12 to 24 months, priced to your plan, paid monthly if you want us working alongside you on the plan. Each step stands on its own.

What you'll need to have ready

  • Your recent accounts and monthly figures.
  • Two days with the shareholders, and any senior managers you want in the room.
  • Your own view of when you would like to sell and what you need from it.

What happens after

If the figures need work, add the Finance & Information Readiness Review. Nick then leads the Reads Pre-Sale Programme: 12 to 24 months, priced to your plan, paid monthly. When the value meets your hopes, the Full Value & Sale Readiness Review prepares the business for buyers. Ask Nick, too, about the free business reviews.

Buying a preparation service does not commit you to selling, or to selling through Reads.

Questions owners ask

How long is the workshop?

Two days, with the shareholders and any senior managers you want in the room. On the longer journey, Nick's support carries on for at least 12 months after the two days.

What does it cost?

Price on request. Ask when we first speak.

How do I pay?

You can take the two days on their own, or with 12 months of support paid monthly, so the cost of both is spread across the year. Which fits is agreed after your free conversation with Nick.

Who runs it?

Nick Hunt leads the Exit Strategy Workshop. Simon Read brings the view of what buyers pay for.

What do I come away with?

A clear picture of the business a buyer would want to buy, a bespoke plan for the next 12 to 36 months with priorities in order, a first view of what buyers are likely to value in the business, and agreed actions with a name and a date against each.

Is the workshop the Reads Pre-Sale Programme?

No. The workshop sets the plan over two days. The Reads Pre-Sale Programme is the work of putting a plan into practice with us: 12 to 24 months, priced to your plan, paid monthly.

Who is it for?

Owners one to three years from a sale, with time to act on what the workshop finds, and shareholders who need to agree what they want from a sale. If a sale is further off, or you want to grow the value first, the two days plus 12 months of support may suit you better.

Does buying it commit me to selling?

Buying a preparation service does not commit you to selling, or to selling through Reads.

Know your numbers

Is the profit real and lasting?
Start with what each job leaves behind. Gross margin shows whether pricing covers engineers, equipment and materials; EBITDA margin compares operating earnings with sales before interest, tax, depreciation and amortisation. Keep evidence for adjustments. Then set turnover growth beside revenue per head, job mix and subcontractor use: a busy installation year is different from lasting demand the team can deliver.
Is the cash there?
Look first at the working capital needed to keep jobs moving: stock, unpaid invoices and retentions can tie up money. Cash conversion then shows whether the reported profit reaches the bank, especially when main contractors pay slowly. Read the two together so a profitable job does not hide a funding gap.
Does the income keep coming without you?
Show contracted maintenance revenue separately from repeat callouts without a contract. Set it beside confirmed jobs and renewal dates to show forward revenue visibility. Customer concentration shows what losing a main contractor or landlord would mean; explain who in the team holds those relationships after you leave.

Talk it through with us.

A first conversation is confidential and commits you to nothing. It is a chance to agree where the business stands and what to work on first.